Nike’s decision to pull a special edition of Air Max shoes featuring the ‘Betsy Ross’ Flag, used by Revolutionaries, during the 1776 American war of Independence, is shallow and proves that social justice warriors are hypocrites.

Reasons for the recall vary. The BBC reported, that Nike recalled the shoes because of ‘complaints about the use of an old US flag embraced by white nationalists’. The BBC rightly pointed out, that American Nazi sympathizers (German American Bund) used the flag during the 1930s. However, the Bund also used the Stars and Stripes. Leaving unanswered the question of how and why this makes the 1776 ‘Betsy Ross’ flag a symbol of racism.

The Nazis used the eagle, the slogan ‘Gott mit uns’ (God is with us), drank water, drove cars, flew planes, used electricity and had their own cinema. Context matters. Just because the Nazis drank water, doesn’t make drinking water racist. Borrowing the BBC’s logic in trying to justify the decision, we may as well say, water is racist. Get woke and boycott it.

The Wall Street Journal took a more direct approach, reporting that Nike’s decision was based on NFL star-turned-activist, ‘Colin Kaepernick, who told the company it shouldn’t sell a shoe with a symbol that he and others consider offensive.’

Not everyone is happy with Nike’s bizarre decision. As the Daily Wire’s Emily Zanotti pointed out, the shoes were in the stores ready to go for the July 4^th celebrations, leaving customers confused.

African-American Podcaster and ‘Grace to You’, theologian, Darrell Bernard Harrison took to Facebook, calling it a ‘dust-up’. In a lengthy post, Harrison criticized the hypocrisy saying:

The Betsy Ross flag was openly displayed during both of Barack Obama’s inaugurations—both of them. But all of a sudden, that same flag is symbolic of systemic racism? See, this is why I don’t take black liberals seriously. The Betsy Ross flag was of no significance to them whatsoever when the White House was occupied by someone who looks like them.

Candace Owens and The Daily Wire also pushed back on both Nike and its supporters by reminding people that ‘a full month of LGBT celebrations MUST be recognized everywhere (even on your UberApp) – but even one day or one pair of sneakers celebrating America is too much.’

In response to the Nike recall, Arizona Governor Doug Ducey (Rep) withdrew from an agreement with the company arguing that it:

…has bowed to the current onslaught of political correctness and historical revisionism, it is a shameful retreat for the company. American businesses should be proud of our country’s history, not abandoning it.

Most major news outlets have widely publicized the fact that Nike was offered financial incentives that would see around 500 jobs created in the city of Goodyear.

500 potential jobs in Goodyear, Arizona, gone, not because of racism, but because of a guilty-by-association subjective rule, applied by Social Justice Warrior activists who fight racism, by viewing everything, and anyone, through a racist lens.

In this case the poor become spectators, sidelined. All while those who claim to fight on their behalf, squabble over a piece of material that is now considered offensive because it was “once seen being displayed by white nationalists”.

The loss of these jobs won’t affect Kaepernick. He enjoys a multi-million dollar deal with Nike. Add onto this, a share of a multi-million dollar settlement from ‘a lawsuit that alleged the league’s 32 owners had conspired to keep them out of football due to their role in leading player national anthem protests.’

Kaepernick, similar to that of Democratic-Socialist, Ocasio-Cortez’s opposition to Amazon setting up in New York, doesn’t seem all that interested in helping raise people out of poverty by providing them with employment opportunities. Just like the very thing they claim to be fighting against, they choose to use symbolism and gestures to rule the day.

There is no justice in this, and the hypocrisy couldn’t be any more blatant.

The recall of Air Max shoes featuring the ‘Betsy Ross’ Flag is a storm in a tea-cup. It’s either a masterstroke of marketing genius to promote the product (which is now in high demand), or it’s further proof that virtue signalling elites are more interested in keeping their names in the paper, than putting their hand to the grindstone, where they can help others, help themselves.